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FICO To Acquire Adeptra
Published on 17 Aug 2012

FICO (NYSE:FICO) has entered into a definitive agreement to acquire Adeptra Ltd., a leader in cloud-based customer engagement and risk intervention solutions based in Reading, UK and Norwalk, Connecticut. Adeptra’s SaaS (software as a service) platform enables leading financial services institutions and other businesses to take advantage of the explosion in mobile communication in order to manage risk, fight fraud and dramatically improve the customer experience, all in real time. By using Adeptra’s technology combined with FICO’s decision management applications, businesses can move seamlessly from defining, changing and testing decisions to executing and resolving customer interactions while improving customer outcomes.

FICO will acquire Adeptra for an all-cash purchase price of $115 million, subject to typical post-closing adjustments. The acquisition is expected to be accretive on both a pro-forma and GAAP basis in FY13. The deal is anticipated to be completed in September 2012, upon satisfaction of customary closing conditions. Adeptra is currently owned by a consortium of investors led by ABS Ventures, proven experts at developing mid-stage technology firms.

FICO has had a successful relationship with Adeptra since 2002, and has been an Adeptra reseller since 2007. Together, the two companies have helped global banks cut their fraud losses by integrating FICO® Falcon® Fraud Manager with Adeptra solutions.

“For many of our clients, fraud protection and even debt collection have become important drivers of customer satisfaction and loyalty,” said Will Lansing, FICO CEO. “By integrating Adeptra’s leading customer engagement and risk intervention platform with FICO decision management applications, we’re enabling our clients to interact with their customers in ways that strengthen customer loyalty while minimizing business risks. That way, our clients can grow in lock-step with the evolving mobile economy.”

Founded in 1996, Adeptra provides solutions that allow businesses to communicate with customers in real time, using voice, SMS, mobile applications, email and other channels. By contacting customers instantly using their preferred channel, a business can immediately resolve important matters such as identifying whether a credit transaction is fraudulent, confirming a payment plan with a customer, and fixing customer service issues. Adeptra then feeds this information back to the business’s host system in a closed-feedback loop that improves risk management and future communications success. The SaaS platform offers greater flexibility, faster implementation times and efficient design and deployment of multi-channel customer interactions, with Adeptra’s high-performance and scalable software capable of handling thousands of such transactions per second.

Adeptra serves clients in financial services, telecommunications, utilities and other industries, including more than half of the world’s top 50 banks. The company has offices and data centers around the globe. Adeptra’s employees and management team will join FICO following the completion of the transaction.

“FICO is known worldwide for its superior decision management solutions that cross the customer lifecycle,” said Tony McGivern, CEO of Adeptra. “Combining the power of FICO and Adeptra is a fantastic move for our clients and for clients’ customers. Together, we will develop the next generation of full-cycle decision management and risk intervention products along with a range of innovative new marketing and customer service solutions, all optimized for the mobile economy.”


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Product type: Cloud Computing Solutions | Data | Infrastructure | Risk Management

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